Trusted by teams recognized by TIME100 Most Influential Companies and Fast Company Most Innovative / #1 in Security, with a track record of delivering national brand and
portfolio campaigns.
20 Years
Experience
National Campaigns
Multi-Million
Dollar Partnerships
C-Level
Outcomes I Deliver (What Clients Hire Me For)
Go-to-market Strategy
Campaigns, channels, and measurement that lift qualified demand
and revenue.
Executive & Investor Communications
Board-ready narratives, decks, and reporting that accelerate decisions and funding.
Thought Leadership, Events & PR
Brand partnerships, media integrations, and PR that create innovative moments and category presence.
Sales Enablement & Retention
Proof points, case studies, and playbooks that help teams close deals and expand accounts.
Brand Positioning & Messaging That
Cut Through
Ready to put these outcomes to work for your business?
AI & SaaS
As a consultant, led brand repositioning that earned Fast Company Most Innovative + #1 in Security recognition and secured a SXSW presentation to elevate executive visibility.
Media & Entertainment
Directed portfolio trade marketing, led the annual Upfront, and built integrated advertiser programs across NBC, USA, SYFY, and WWE.
Advertising Innovation
Pioneered mobile and in-theatre activations, including early AR experiences and branded
entertainment campaigns, to
drive advertiser engagement and revenue growth.
History of Impact
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Success isn’t accidental, it’s built. From Fortune 500 enterprises to growth-stage startups, delivering transformative outcomes means pairing strategy with execution, anticipating challenges before they arise,
and guiding clients toward results that matter: measurable growth, stronger brands, and long-term trust.
From Idea to Impact
Align
We clarify your brand, goals, and audience, identifying the real levers for growth and building the right story to move the market.
Activate
I lead execution as a fractional CMO, from positioning and go-to-market strategy to campaigns, investor decks, and sales enablement.
Accelerate
We measure impact, optimize, and scale what works — delivering results you can take to your board, investors, and customers.
Services Snapshot
Fractional CMO & Marketing Leadership
Part-time executive leadership, operating cadence, hiring, budget, and KPI ownership.
Go-to-Market Strategy & Advisory
Weekly counsel for founders and CMOs: channel planning, campaign design, and partner vetting.
Brand Positioning & Transformation Sprints
90-day rebuilds of positioning, messaging, GTM strategy, and performance reporting.
Investor, Sales & Executive Presentations
Narrative, design, and delivery for investor decks, sales pitches, and executive keynotes.
Event & Launch Marketing
Upfronts, industry activations, product launches, and
co-marketing with distribution partners.
Describe your image
Describe your image
Having led marketing across SaaS, cyber threat intelligence, and media, I bring a perspective shaped by both in-house C-suite roles and consulting work with growth-stage companies.
Val Blair
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Chief Marketing Officer
Marketing is more than brand awareness it’s a growth engine. I build integrated strategies that align brand, demand, and sales enablement, earning recognition like TIME100 Most Influential Companies and Fast Company’s #1 Security.
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Communications Leader
The right narrative shapes markets, influences investors, and accelerates deals. I’ve authored board-ready investor presentations, guided thought leadership programs, and elevated brands onto global stages like SXSW.
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Media & Entertainment Executive
From NBCUniversal’s annual Upfront to branded campaigns for Disney and Walmart, I’ve led national-scale programs that connect brands to audiences through content, events, and innovative activations.
Working with Val completely shifted how we thought about our brand strategy. She helped us refine our messaging so it actually resonated, and we saw an immediate difference in how people engaged with us online. Our follower growth picked up, our content felt sharper, and our team finally had clarity on how to show up consistently.
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Communications Director |
Residential Realty Firm
Val led our event from concept to execution and made the entire process seamless. She thought through every detail, from messaging to logistics, and created an experience that not only impressed our clients but gave our team a new level of confidence. The event was polished, professional, and generated the engagement we were hoping for.
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Director, Marketing |
Non-Profit Organization
She helped us tighten our B-series investor presentation and designed a deck that not only looked polished but also told our story in a way that connected with investors. The end result was confidence in the room and results we could see.
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Partner |
Healthcare Tech Start-up